YOUR OBJECTIVES; OUR EXPERTISE
360° EXPERTISE
Your goals and priorities are the foundation for tactics and planning. We know the dynamics of our market and consequently the opportunities, the right timing, the message, and the best partnerships. With a focused approach — for consumer, travel professional, or both — the sum of the activations leads to tangible results.
Representation
For many years, we have represented tourism destinations and clients. Always on a tailor-made basis. From marketing to press relations, events, roadshows, sales runs, webinars, online/social media, or presentations. B2B and/or B2C.
Strategy and Planning
Based on the client's strategy or briefing, we create a plan for the local market. Not a thick document, but a compact and workable plan. After all, it is about visibility, call-to-action, and ultimately bookings.
Content
The backbone of communication and our expertise. Catchy content; in words and images. The right message, the right tone for every target group. For consumers as well as travel organisations and advisors.
Media & PR
Opposed to classic press releases, Tourreps focuses on partnerships with media relations. Offline and online. In the varied media landscape, we find the partners and channels to reach your target audience.
Trade Marketing
The travel sector is our domain. We know the stakeholders, their communication channels, and customer groups. Based on budget and objectives, we create an effective marketing plan with the right partner(s).
Business Development
One of our core competencies is promoting our international clients to tour operators and (independent) travel agents, or deepening existing collaborations with them. Through personal contact and targeted sales promotion.
Consumer Fairs
We advise on and organise participation in the right consumer trade show. Increasingly specialised events, for which a targeted approach and message are essential. If desired, we represent our clients on-site.
Trade Events
Networking and training are essential for success in the travel industry. Visibility and participation in the right travel trade event are key. We provide targeted advice on participation in industry events or the organisation of your own event.
One Off Projects
A frequently asked question: "Does the agency also support one-off projects?". Tourreps provide so; for activities mentioned on this page, as well as for topics such as market research, competitor analysis, or a sales run.